NewDay

Privacy Policy

Effective date: April 14, 2026  ·  Last updated: April 24, 2026

1. Who We Are

NewDay is a mobile application operated by NewDay Software Solutions LLC, an Alabama limited liability company ("we," "us," or "our"). For privacy inquiries, contact us at support@trynewday.app. By using NewDay you also agree to our Terms of Service.

2. What We Collect — and What We Don't

NewDay works fully offline. An account is optional. Here is exactly what is and is not stored:

We never collect:

• Your real name — a nickname is optional and never required
• Your phone number
• Social login data (no Google, Apple, or Facebook sign-in)
• Location data
• Device identifiers for advertising purposes
• The content of your Reflection entries — these stay on your device only, always
• The content of your intervention session responses — only timing and trigger category are stored, never what you wrote

If you use the app without an account (anonymous mode):

• All data lives on your device only
• Nothing is sent to any server
• No account is created

If you create an optional account (email only):

• Email address — used solely for account access and recovery. Never shared, never used for marketing without explicit opt-in.
• Recovery progress — your stage, XP, streak data, and start date. Stored securely to enable multi-device sync and protect your progress.
• Onboarding answers — your values and goals from setup, used only to personalize your experience within the app.
• Trigger categories — the category of trigger you select during intervention check-ins (e.g., "stress", "boredom"). Not the content of your responses. Used only to generate personal insights within the app.
• Session timestamps — when you started and completed intervention sessions. Used for pattern analysis within the app only.
• Relapse events — if you log a relapse, the timestamp, your recovery stage at that time, and the trigger categories you select are stored to support cross-device continuity of your trigger map and recovery timeline. If you choose to add an optional free-text note when logging a relapse, that note is also stored in your account. No relapse event contains the full content of your intervention responses.

3. How We Use Your Data

We use your data only to provide the app's features to you:

• Syncing your progress across devices when you sign in
• Personalizing your daily reframe and intervention session (using trigger patterns and stage data)
• Restoring your progress if you reinstall or switch devices
• Building your personal trigger map and time-of-day pattern insights across devices

We do not use your data for advertising. We do not sell your data. We do not share your data with third parties for their own purposes.

4. AI Personalization

NewDay uses the Claude API (provided by Anthropic, PBC) to personalize intervention sessions. When you use the intervention feature and have an API connection available, limited context is sent to Anthropic's API to generate your personalized session content:

• Your current recovery stage and days elapsed
• Your selected trigger categories for the current session
• Your stated values from onboarding (if provided)
• Your onboarding answers about your history and what freedom means to you (if provided)
• Your free-text responses to the first two steps of the current intervention session

The Reflection feature uses the Claude API only to generate your daily question, using behavioural metadata (your recovery stage, streak length, relapse count, and most frequent trigger category) — never the text of your Reflection entries. Your written responses stay entirely on your device and are never sent anywhere. The content of past intervention sessions is never sent to any AI. If you have logged relapses with trigger categories, those trigger categories (not the free-text note) from your most recent relapses may be included in your session context to make your intervention more relevant. Your free-text relapse notes are never sent to any AI. This data is processed transiently by Anthropic to generate your response and is not retained by Anthropic for training purposes under their standard API terms.

You can use NewDay's full intervention feature without the Claude API — a complete, non-personalized session is always available offline.

5. Data Storage and Security

Account data (when you create one) is stored on servers provided by Supabase, Inc. Supabase is our data processor. Your data is stored in a dedicated project with row-level security — only you can access your own rows. No Supabase employee or NewDay employee can read your recovery data through normal application access.

Data in transit is encrypted using TLS. Data at rest is encrypted by Supabase's infrastructure.

Reflection entries are stored only on your device using your device's local storage. They are never uploaded, transmitted to any server, or sent to any AI. No Reflection text ever leaves your device.

6. Data Deletion

You can delete your account and all associated data at any time from within the app: Settings → Privacy & Data → Delete account.

When you delete your account:

• All your data is deleted from Supabase servers within 30 days, including any relapse event records and the optional notes attached to them
• Your local app data is wiped immediately
• Your email address is removed from our authentication system
• There is no waiting period and no questions asked

If you use the app without an account, you can clear all local data at any time from Settings → Privacy & Data → Delete account.

For full step-by-step instructions on account deletion and a description of exactly what data is removed, see our Account Deletion page.

7. Analytics

NewDay does not use any analytics or telemetry services. We do not track events, record sessions, or collect behavioral data of any kind. No analytics SDK is embedded in the app. If this changes in a future version, we will update this policy and notify you within the app before any analytics service is enabled.

8. Push Notifications

If you enable notifications, NewDay sends a daily reminder at the time you choose. Notification content is generated locally on your device. We do not use a third-party push notification service that receives your content.

9. Age Requirement

NewDay is intended for users 13 years of age and older. We do not knowingly collect personal data from anyone under 13. If you believe a child under 13 has created an account, please contact us at support@trynewday.app and we will delete the account immediately.

10. Your Rights

You have the right to:

• Access — request a copy of your data (contact us at support@trynewday.app)
• Deletion — delete your account and all data at any time, directly in the app
• Correction — update your account email or profile at any time
• Portability — export your data from Settings → Privacy & Data → Export my data as a JSON file
• Opt out — you can use NewDay entirely without an account; no data leaves your device

Depending on your jurisdiction (including California under CCPA, and the EU/EEA under GDPR), you may have additional rights. To exercise any of these, contact us at support@trynewday.app.

11. Third-Party Services

NewDay uses the following third-party services:

• Supabase, Inc. — database and authentication provider. Your account data is stored on Supabase infrastructure. Supabase Privacy Policy
• Anthropic, PBC — AI API used for intervention personalization (described in Section 4). Anthropic Privacy Policy
• RevenueCat, Inc. — subscription management provider used to process in-app purchases. RevenueCat processes anonymized subscription status data. RevenueCat Privacy Policy

We do not use advertising networks, social media trackers, or analytics SDKs that share your data with third parties.

12. Changes to This Policy

If we make material changes to this privacy policy, we will notify you within the app before the changes take effect. The effective date at the top of this page will always reflect the most recent update. Continued use of the app after changes take effect constitutes acceptance of the revised policy.

13. Contact

If you have questions, concerns, or requests about your privacy or this policy, please contact us:

Email: support@trynewday.app

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